Mar 29, 2011

Avida Land Corp. Enters Mandaluyong with Avida Towers Centera

Avida Towers Centera is a tribute to the energy 
and thrill of urban existence, as expressed through 
contemporary design with its roof deck lanterns
and all-glass walls.
 Avida Land reached another milestone with the grand launch of its newest condominium offering, Avida Towers Centera, last March 19, 2011 at the MegaTent in Pasig City.

The momentous event, which was titled “Top Form: Avida Towers Centera Grand Launch”, was highlighted by a toast led by top executives from Ayala land and Avida Land, who were joined on stage by officers from project JV partner Philippine National Bank (PNB).

“We are all very excited about the launch of Avida Towers Centera. Tonight, we are able to witness a lot of ‘firsts’ from Avida,” Montenegro said.

Also present were Avida employees, seller and hundreds of condo buyers, all in line to purchase a unit from the highly anticipated Avida Towers Centera.

Avida Towers Centera is a four-tower development set to rise along EDSA corner Reliance Street in Mandaluyong City, where transportation, commercial establishments, schools, and places of business are very accessible.

Avida’s firsts
Avida Towers Centera is Avida Land Corp.’s first venture in Mandaluyong, known as the Tiger City of the Philippines for its robust development. The location also lies at the heart of Metro Manila, right in the middle of the so-called “Golden Triangle” comprised by the cities of Manila, Makati and Quezon City, where financial and lifestyle opportunities abound. With its strategic location and contemporary design, the development is expected to be a popular landmark along EDSA. The project’s façade incorporates roof deck lanterns and all-glass windows at the topmost floors.

(L-R) Leo Montenegro, President and CEO, Avida Land; 
Bobby Dy, Residential Business Group Head, Ayala Land; 
Eugene Acevedo, President, PNB; Tony Aquino, 
President and CEO, Ayala Land; Rex Mendoza, Marketing and 
Sales Group Head, Ayala Land; Manny Plan, Special Assets 
Management Group Head, PNB.
Montenegro likewise revealed that Avida Towers Centera will offer special units on a limited basis, featuring two-bedroom units with floor-to-ceiling windows located at the uppermost floors of the building to provide fantastic views of the cityscape.

“That kind of condominium unit is first in any Avida project,” he claimed.

Host Menchu Antigua capping off the 
unveiling of Avida Towers Centera.
Avida Towers Centera is going to have built-in retail stores and dining establishments at the first two floors as well to make it easier for its future residents to shop and meet with friends.

The amenity area is also something to be excited about as it will have different zones where people can entertain friends, have fun, do fitness routines, or spend quiet alone time.

“At Avida Towers Centera, your home is not just near everything you need, it has everything you need built-in.”

3D street painting competition
As part of its grand launch, Avida Towers Centera organized a 3D Street Painting Festival wherein professional and amateur artists showcased their impressive street paintings, celebrating the theme “Fast-forward: Life at the Center of the Metropolis”.
Polytechnic University of the Philippines’ 
Guhit Sudlungan with  their winning artwork
entitled “Greater Access to Convergence”.

The awarding was also held during the launch of Avida Towers Centera. The top prize went to Polytechnic University of the Philippines’ Guhit Sudlungan for its artwork called “Greater Access to Convergence”. Second prize was given to a group of fashion and graphic designers, Stycon, for their entry “Connected and Green”. The third placer, meanwhile, was University of the Philippines’ visual arts group 4:20 for their artwork, “Metropolis Mania”.

All Avida Towers are planned and built with the five condo must-haves in mind: free-flowing air and sunlight, fewer units per floor, sensible amenities, emergency power even inside your unit, and easy payment terms, making it a home that fits a condo-hunter’s needs now and over the long-term. With quality that is sure to last, An Avida home is a must-have.

To know more about Avida Towers Centera, please call 848-5200 or visit

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