Jul 21, 2011

NBA Fit Philippines 2nd Edition

The second edition of NBA FIT Philippines will take place from July 25 to August 7, 2011.  As the biggest such event in Southeast Asia, the two-week program aims to educate individuals and families on the physical, mental and emotional benefits of healthy living, as well as motivating and inspiring kids and adults to live healthier lives through a variety of events and activities.

Headlining the NBA FIT Philippines coaching crew will once again be Miami Heat Filipino-American Head Coach Erik Spoelstra, who recently led the team to the NBA Finals. The program will also feature Dave Fizdale and Chad Kammerer, Assistant Coaches of the Miami Heat, local health, fitness and wellness experts, as well as celebrity athletes. 

NBA FIT Clinics will be held in selected grade schools, high schools, colleges and universities, as well as SM shopping malls throughout Metro Manila. Schools that have confirmed their participation include National University (NU), University of the Philippines (UP), Far Eastern University-FERN College (FEU-FERN), and the Immaculate Conception Academy Greenhills (ICA).  Each clinic may include the following elements, all of which are FREE for students and the general public:

•   Fitness sessions and demonstrations led by renowned fitness experts and sports personalities
•   Seminars on health and wellness, including Gatorade Hydration Talks
•   Interactive booths for visitors to check their health and fitness levels
•   Healthy cooking demonstrations by famous Filipino chefs
•   The NBA FIT Challenge, a timed obstacle course in which visitors finish a series of fitness tests in the shortest possible time.  Best times will be invited to compete in the NBA FIT Challenge Finals at the SM Mall of Asia on August 6, 2011
•   NBA FIT Pledge where fans are invited to make their own commitment to healthy living. Upon making the pledge, they receive a free NBA gift

NBA FIT Development Camp presented by Gatorade

Miami Heat Head Coach Erik Spoelstra and Assistant Coach Dave Fizdale will lead a special NBA-style basketball camp for elite athletes of the Energen Philippine Under-16 National Team that is preparing for the SEABA Qualifiers for the FIBA-Asia Under-16 Championships in October.  The camp will be hosted by the Araneta Center and will be held at the world-famous Araneta Coliseum on August 5, 2011.  As part of the Development Camp, Gatorade will conduct advanced hydration “sweat tests” that can help educate and prepare the participants for future competitions. Coaches from the Samahang Basketbol ng Pilipinas (SBP) and from National Capital Region (NCR) grade schools, high schools and colleges will be invited to observe the proceedings.  Coach Spoelstra will then lead a special 45-minute session especially for the coaches present.

Celebrity NBA FIT Challenge

Following the Development Camp, famous celebrities from the entertainment and sports world will showcase their commitment to health and fitness by participating in the Celebrity NBA FIT Challenge.  Sixteen celebrities will be divided into 4-member teams and will attempt to finish the NBA FIT Challenge in the quickest possible time. The winning team will win prizes for their favorite charity. Prior to the Celebrity Challenge, there will also be competitions for event partners and media members

NBA FIT Fun Run presented by Air21

The second annual NBA FIT fun run, co-organized by the NBA and RunRio, the premier race organizer in the Philippines, will be held on August 7, 2011 at the Fort Bonifacio Global City.  Approximately 6,000 runners are expected to participate in the run. Distances include 3K, 5K, 10K and a newly added 21K.  For registration details, log on to RunRio.com.

NBA Cares 

Coach Erik Spoelstra and the NBA FIT team will partner with the Philippine Department of Health and Health Secretary Enrique Ona to promote healthy living among local Filipino youth, and to educate them on the dangers of smoking, drugs and excessive alcohol consumption.

Event Schedule:   

July 25 – 29    School Tours (6-10 schools)
July 30-31      Mall Event, SM Megamall
August 1        Press Con and Media Day with Coach Erik Spoelstra   
August 1-3     School Visits
August 4        NBA Cares with Department of Health
August 5      NBA Development Camp presented by Gatorade and Celebrity NBA FIT        Challenge both at the Araneta Coliseum
August 6        NBA FIT @ SM Mall of Asia
August 7        NBA FIT Fun Run presented by Air21 at Fort Bonifacio Global City

For more info check out:

Official Website:    www.nba.com/philippines
Official Twitter:    www.twitter.com/NBA_Philippines

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